Trusted Auction and Appraisal Company in Hartland, Wi
Gerlach Companies proudly stands as the oldest family-run auction and appraisal company in Wisconsin. Since our founding in 1941, we have conducted thousands of auctions and appraisals across diverse industries, earning a stellar reputation—especially in the industrial and commercial sectors. Our extensive experience, combined with exceptional service, truly sets us apart from the competition.
Auction Services
At Gerlach Companies, we provide full-service auction management to ensure your event’s success. Our auction services include:
Creating targeted advertisements for online media, newspapers and trade publications.
Designing multi-page, full-color postcards, brochures to showcase auction items.
Leveraging a vast industry-specific customer database to maximize reach.
Our dedicated in-house auction crew handles all aspects of setup, cataloging, cashiering, and checkout to guarantee smooth operations. We employ three highly qualified auctioneers, allowing us to offer flexible formats, such as multiple-ring auctions or an engaging theater-style sit-down auction featuring lots displayed on a 14-foot LCD screen.
We accommodate various auction formats, including on-site, simulcast, and online-only auctions, and can customize them to meet your specific requirements.
Why Choose Us
We pride ourselves on fast turnaround times, delivering appraisal reports promptly from inspection to completion. For clients with equipment at remote locations, we also offer convenient desktop appraisals.
References and complete qualifications are available upon request. Contact us today for your auction or appraisal needs at (262) 367-4950.
Bid with confidence at Gerlach Companies.
Accredited Appraisal Services
Gerlach Companies is accredited by the American Society of Appraisers, underscoring our professionalism and expertise. We conduct thorough on-site inspections of machinery, equipment, and other assets, providing accurate valuations including
- Fair Market Value
- Orderly Liquidation Value
- Liquidation Value
Our appraisals are fully customizable to meet each client’s precise needs.